There are many uses for promotional products. Brand awareness, product launches, events & exhibitions, corporate clothing - and many more. Using branded products to support a personal safety campaign proved a great success in Wolverhampton at Xmas in the last 2 years.
Wolverhampton City Council, the local PCT & West Midlands Police combined forces to produce a campaign designed to reduce personal injury, unwanted pregnancy & street violence. The campaign name - 'Keep it safe' summed up the objectives.
Something Different produced condom keyrings; small cases containing condoms & a card giving phone nos. of approved taxi Companies; beer mats with useful info; jars of 'Spikeys' which are used to prevent drinks in bars from being spiked; & last but not least - branded flip flops to give to girls leaving nightclubs who have given up on their stilettos!
Along with city centre 'Keep it safe' advisors, an on-site medical centre, closed streets used as large scale taxi ranks & other measures, the whole campaign was a huge success.
Something Different is proud to have supplied the products that were an important part of the strategy.